Services
JOELLE LIFESTYLE
travel + people + culture = business
Joelle Lifestyle brings brands, concepts and innovative ideas to global investors and venture capital firms and acts as an international facilitator. Principal Joelle Maslaton’s informal charisma and innate ability to act as a Global Connector allows new business models to prosper and grow organically.
Joelle Lifestyle is dedicated to providing you or your brand with global insight to create messages that enhance living and the sharing of rare experience. Our expertise in public relations, marketing branding, design, printed and rich media, technology, visual communications, architecture, and business strategy, paired with our ability to help clients create strategic alliances allows us to develop comprehensive communication platforms.
Our services and global connections provide efficient solutions that encompass both conventional and digital media. Joelle’s personal vision, experience and connections enable her to create custom concepts and solutions for each client.
Joelle Lifestyle works with clients in Africa, Argentina, Brazil, Carricom Islands, China, Germany, India, Italy, Indonesia, Korea, Panama, Russia, Spain, as well as the Unites States.
Joelle’s extensive traveling and a vast, powerful portfolio of eclectic global contacts, varies from: Wall Street CEOs, government officials, celebrities, luxury hospitality impresarios, well-heeled socialites, aesthetic surgeons, inventive scientists, prominent philanthropists, prominent religious figures, avant garde artists, young and wealthy entrepreneurs, branding architects, family owned traditional bankers, luxury travel experts and emerging fashion designers.
The insights, products, adventures, spontaneous connections and brand success stories are all chronicled at joellelifestyle.com. Joelle Lifestyle is the culmination of over 100 years experience, a world well traveled and the ability to transform a brand into a way of life.
JOELLE LIFESTYLE
travel + people + culture = business
JOELLE LIFESTYLE is a global business consultancy that brings together dynamic brands, concepts and innovative ideas with global investors, influencers and communities. Principal Joelle Maslaton’s charisma, connections and innate ability to act as a Global Advisor allows emerging businesses to prosper and grow organically. By developing customized business development, marketing/branding, interactive and experiential solutions, Joelle Lifestyle enables companies to create strategic alliances, unleash growth, build value and succeed in the global marketplace.
At JOELLE LIFESTYLE, our business solutions are based on extensive research, qualified analysis and highly integrated strategies. The following preliminary questionnaire is a key part of our business consulting process, and will allow us to clearly understand and articulate your business strategy, goals, objectives and priorities. Once we have your feedback, we will be able to move to the next stage of the process so that we can deliver a detailed proposal that addresses your immediate and long-term needs.
Services:
• Information, Insight & Trends Consultancy
• International Public Relations
• Branding & Identity
• Brand Architecture
• Direct, Digital, Promotion & Relationship Marketing
• Specialist Communications and Rich Media
• Product Launching & Placement
• Product Development
• Sourcing
• Art Direction
• Interior and Graphic Design Management
• Photography
• Travel and Lifestyle Management Consulting
• Personal and Corporate Shopping
Business Sectors
• Real Estate
• Fashion
• Alternative Energy
• Water
• Cosmetics
• Mass Consumer Goods
• Luxury Goods
• Masstige Goods
• Hospitality
• Wellness Centers
• Wine and Spirits
• Low Cost Housing
• Religious and Philanthropic
• Travel and Lifestyle
• Transportation
JOELLE LIFESTYLE
travel + people + culture = business
Partners and Business Associates
Joelle Maslaton – Lifestyle and Global Trend Forecaster
Joelle Maslaton has over twenty years experience as a Creative Director, Industrial Designer and Visual Communicator. She has always followed her own free spirit and traveled the globe while working with clients, meeting suppliers and making connections. Her singular vision, uncommon understanding of international trends and first hand witness to how brands resonate within various cultures have guided her career. “the true way to understand a product and sell it successfully is to know its origin, country, culture and environment”. Joelle was selected as one of the 250 most influential people in Brazilian Vogue’s 25th Anniversary edition.
Michou Mahtani – Cultural Liaison
Michou Mahtani has over 15 years experience in Branding, Experiential Marketing, Public Relations and Events for the Global Luxury Marketplace, including Fashion, Film, Architecture and Design. Clients have included Photographers Matthew Rolston, Walter Chin, and Matt Jones, and brands like Remy Martin, Takashimaya and Psychopedia. Michou has created a focal point where art, culture and commerce intersect. He possesses the unique ability to continually identify cultural trends ahead of the industry. Clients will benefit from his boundless creativity, flawless event and PR execution and uncanny ability to always be at the right place at the right time.
Sean Mosher-Smith – Creative Partner
Sean Mosher-Smith has over 16 years of experience as creative director at Virgin/Capitol Records, The Sloan Group, an entertainment industry marketing and design agency and RCA Records, this adds up to an outstanding platform for design, creative and directorial excellence. Sean was recently named one of the 200 best illustrators worldwide by Archive Magazine. He has produced countless award-winning imaging, design and creative campaigns for such recording artists as Christina Aguilera, Lenny Kravitz, Courtney Love, Iggy Pop and Joss Stone (to name a few) and has launched brands and directed advertising and branding campaigns for Iceland Spring, Burberrys, Sirius Satellite Radio, Regent Hotels
Death + Taxes Magazine and Victoria’s Secret.
Andy Mazo – Client Partner
Andy Mazo has over 15 years experience in branding, marketing, client service, project management and production. He has managed many large scale integrated projects from concept through completion. Andy provides clear, concise communication amongst all the team members and strives to deliver high quality work on strategy, on time and on budget. Andy served as Executive Vice President at The O Group, a design and marketing firm for luxury brands and worked with brands like Salvatore Ferragamo, Lacoste, Hennessy Cognac and Robert Marc Opticians.
Meredith Craig de Pietro – Content Development Partner
Meredith Craig de Pietro is a writer/ producer whose career includes experience in all forms of media: TV, print, and web. She has written and produced for the Style Network, America’s Next Top Model, Instyle.com, CW, E! Entertainment, The N Network, Viacom, VBS TV, People.com and CNN. Also, she has developed branded video content for top industry clients like Michael Kors, Johnson & Johnson and Garnier. Additionally, her credits include writing articles for over 20 different major publications, as well as producing/ directing music videos and film shorts.
Derek Bronston – Technology Partner
Derek Bronston has over 11 years experience in web and software development. He has served as either Technical Project manager or lead developer on numerous projects. Derek was acting CTO and lead developer for the now successful internet language company Yabla INC from inception to market. Derek excels in web software and user interface design and is proficient in web/mobile application development as well as a range of information technologies including: Flash, PHP, MySQL, APACHE, UNIX/LINUX, OSX/IPhone and AJAX. He develops Content Management Systems, multi-platform widgets and works extensively creating social networking tools and applications.
Dennis Martin – New Media Partner
Dennis Martin has over 16 years experience producing and developing projects for a wide range of global music, web and interactive media projects. Weaving in and out of genres he has lead teams in projects that include social networking, mobile platform development, production, TV/film, animation, commercials and video games. Dennis produced for the VH1 series The World Series Of Pop Culture, the award winning TV drama RASEN and top-selling video game titles for Sony Playstation. Licensing/sync, publishing, sonic branding and distribution are additional areas where he can help your brand excel.
Nima Abbasi – Social Media Strategist
Nima Abbasi brings over 9 years of international strategic business, change management and marketing experience as a senior consultant at Price Waterhouse Management Consultants with clients that included Motorola, British Airways, Amoco, General Motors and Diageo. His services provide social media strategy and consulting services to brands globally that include Veuve Clicquot, Standard Hotels, Vogue, Tom Ford, Remy Martin, Myla, Prestigium.com, Voyage.tv, Voss Water and Matt & Nat.
